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What Happens When You Follow a Blog on Tumblr?

  • September 20, 2024
  • Maria Manv.
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What Happens When You Follow Someone on Tumblr?

So, you’ve taken the plunge into the whimsical world of Tumblr and want to understand the ins and outs of blog following etiquette? Fear not, dear Tumblr traveler! Let’s embark on this digital journey together and unravel the mystifying layers of who follows whom and what that means in the quirky land of reblogs and gifs!

The Basics: Following on Tumblr

First things first, let’s clarify the basics of following someone on Tumblr. When you follow a blog, you subscribe to their posts and updates—kind of like signing up for a newsletter, but way more chaotic and filled with memes. Following someone essentially means you can see their posts on your dashboard, and they can see your posts on theirs. But hold your horses! Things get a teeny bit more complicated when you add the layers of primary and secondary blogs into the mix.

Primary vs. Secondary Blogs: The Great Divide

On Tumblr, you have the option to create a primary blog and up to ten secondary (or side) blogs. Your primary blog is essentially your main profile. It’s the blog where you can showcase your brilliance and partake in all of Tumblr’s intricate social interactions. This is your showcase, your shining star, the glorious embodiment of your quirky, meme-loving, maybe slightly dysfunctional self.

In contrast, your secondary blogs—or side blogs—are the sidekick characters in your Tumblr story. They can be as wild and crazy as you want, but they come with their own limitations. Want to follow someone using your side blog? Sorry, buddy! That’s a big, fat NOPE! Secondary blogs lack many social features, including the ability to follow other blogs or like posts. Talk about a major bummer!

The Social Dynamics of Following

Now, onto the juicy part—the social dynamics of following on Tumblr! You might have overheard that a person can follow you back for a variety of reasons, or maybe they just choose to treat their followers like the dusty old books that sit unread on a shelf. The social rules can feel a bit icky (and sticky!), and they differ from blog to blog.

  • Following the Followed: Some users believe in the sacred code of “follow back”—the idea that if you follow someone, they ought to return the favor. However, as our brave Tumblr users have shown, this isn’t always the case! There are blogs that epitomize the essence of exclusivity, thinking they’re too “Tumblr famous.” Well, good luck with that!
  • Who You Follow: Others only follow those who leave them feeling warm and fuzzy inside. If you’re not contributing some delightful content that resonates with their *very particular* tastes, you might find your blog left in the dust.
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This leads to questions like: what kind of blogger are you? The “I Follow Everyone Because My Dash Should Be Diverse” type? Or the “I Only Follow Select Favorites” type? It’s a classic tale of the public and private, the liked and the unloved, friend versus foe.

Why Following Matters

When you follow someone, it’s more than just seeing their posts on your dashboard. It’s about building a community—an online tribe of fellow meme-lovers, artists, or philosophizers. Following someone means you appreciate their content, and in this world, that’s kind of a big deal! It can feel like a digital badge of honor, right?

Side Blogs? You’ve Got It!

Now that we’ve chatted about primary blogs, let’s talk about the side blogs and their unique quirks. While you can’t use them for following, these quirky little blogs can still play a role in your Tumblr experience. Think of them as an experimental canvas where you can express whatever odd social experiment or niche interest you fancy.

If you choose to create a side blog, you can do some fun things, such as:

  • Sending Messages: Want to be a sneaky little ghost and send a message to someone without being attached to your main blog? Go wild with your side blog! You can slide into someone’s DMs (without really sliding into their DMs) and keep your primary blog’s reputation intact.
  • Creating a Group Blog: You can add other Tumblr users to your secondary blog and create a fabulous group blog! This can be an exciting and collaborative space where friends can chip in to create some fabulous content together!

The Reality Check

The reality of following someone on Tumblr can be a bit brutal. If you’re looking to get a mutual follow, it’s often dependent on how active and engaged you are on the platform. If your blog content is captivating, intrigue may come your way, and people will start following you back.

“Most of the people I follow are those who followed me first.” – A wise Tumblr denizen

This quote echoes a rather prevalent sentiment: you’ll often find that the reciprocity of following becomes a game of tip-for-tap, and in a way, it adds a little excitement to the whole process. Think of it like a flirtation or maybe even a game of chess for the socially inclined. If you follow out of sincerity and not simply for a follow back, you add a layer of authenticity to your Tumblr experience.

The Nuances of Engagement

Engagement is fundamental to what makes Tumblr such a unique platform. Think of it like a little garden—your primary blog is your prized rosebush, while your side blogs are the wildflowers that pop up unexpectedly. They may not have the capacity to bear all the fruits of social interaction, but they still add color to the landscape!

  • Communicating Through Likes and Reblogs: Yes, the act of liking and reblogging posts helps you engage with other users without following them! So, if you’re using a side blog, feel free to sprinkle likes like confetti! They will have an impact, even if you can’t technically follow!
  • Creating Content: If you dedicate some time to creating content that resonates well, then folks might find you! The beauty of Tumblr is that it’s all about individual expression. The more you pour into your content, the more likely you are to get it back from the community!
More  Can You Actually Blog on Tumblr? The Hilarious Truth Uncovered!

Coping with the “Non-Mutual” Following

So what happens when you follow someone, and it feels like they’ve put you in a digital friend zone? You may have noticed that you’ve entered the realm of “non-mutual” follows, and it can be awkward. Here’s the deal:

When you follow someone, it doesn’t automatically mean they’ll follow you back. They might hit that follow button so fast it makes your head spin, or they could simply treat your follow like an unwanted lecture on calculus, ignoring it completely. It’s part of the quirky charm of Tumblr, I suppose!

Managing Expectations

As you navigate this landscape, it’s essential to manage your expectations! It’s like expecting a puppy to behave perfectly when it first arrives home. It takes time for the social structure between follows to build. So if you don’t get that magical *mutual follow* right away, don’t stress it! It might be time for some internal reflection or to follow those who inspire you while perhaps moving on from that digital heartache.

The Endgame: Finding Your Digital Community

Ultimately, following someone on Tumblr is about finding your digital tribe. It’s about connecting with content that resonates with you and engaging in meaningful interactions. Whether you’re using a flash of inspiration from your primary blog or sharing your latest obsessions on your side blog, the way you navigate follows can define your Tumblr experience!

Whether someone is “mutual” or not, the most important thing is to enjoy the vibe, embrace the chaos, and let your inner Tumblr essence shine! So strap on those virtual boots, dive headfirst into the wild world of following, and most importantly—have fun!

If you’re feeling generous, feel free to share some of your own experiences on Tumblr regarding following and following back! In this quirky web community, every story is a precious addition to the tapestry of our digital lives! Now go forth, and follow like there’s no tomorrow!

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Maria Manv.

co-founder/play-worker — teacher | art of game design | unatc

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